How Employee Satisfaction Can Drive Customer Loyalty and Retention

Join Mike Esposito, President and CEO of Auto/Mate Dealership Systems, in this live webinar on Thursday, April 24th!

 

Register at www.dealersedge.com today.

 

The proven way to improve customer retention is to focus on your employees and to create a great place to work.

 

Car dealers spend millions every year on customer retention products and services, and with good reason: many studies show that increasing customer loyalty leads to higher profits.

 

However, true customer loyalty starts with a transaction, and the people responsible for those transactions are your employees.

 

Join Mike Esposito as he examines how by focusing on employee satisfaction you can create organic improvements in customer loyalty and retention.

 

You Will Learn:

• The critical difference between customer loyalty and customer retention
• Why customer loyalty programs so often fail
• How to create a “great place to work.”
• Why CSI has nothing to do with customer loyalty and retention
• A better way to track your store’s customer retention success